The idea of Web 2.0 revolves around a user centred experience, whereby users contribute content or share information to the web. As opposed to offering a passive experience, mechanisms such as blogs, social networking sites and video sharing platforms provide an opportunity for interacting and collaboration with like minded people all over the world.
For businesses wanting to get the word out , Web 2.0 can still assist with seriously dominating the competition. While each component of Web 2.0 is useful in its own right, the secret to maximum exposure is developing a strategy which combines all mediums. Correctly submitting content will give your firm a huge push – not only in your search engine rankings but also with traffic generated from these referring sites.
It is also vitally important that all of the content submitted is unique. Simply copy and paste other people’s creations at your peril as you will undoubtedly suffer a duplicate content penalty from Google in particular.
If you would like to find out more about how Kaizen Digital can assist with the best SEO Packages in Sydney, Google Places, Web Design and social media strategy such as video submission touch base today for a free seo consultation